Nationwide OOH campaigns run across multiple regions, from north to south and everything in between.
With so many campaigns active across different sites at the same time, it can be hard to track what’s happening on the ground. This makes it unclear which ads are live and how each campaign is performing.
Often, brands rely on scattered updates from different sources. What’s needed is a single, consolidated view of campaign performance, where every site’s status, compliance, and visibility can be seen in one place.
Why Visibility Matters for Nationwide Campaigns
Large OOH campaigns involve more than just coordination. A single, consolidated view of execution across all sites helps teams quickly understand how the campaign is performing. This also answer important questions:
- How to confirm that approved campaign ads are live across all locations?
- How to verify if all billboards were installed?
- How to ensure consistency in outdoor ads across all locations?
OOHAudit provides this clarity by consolidating all campaign data into a central dashboard and structured reports, giving teams a complete picture of performance across every site.
How OOHAudit Ensures Control
We start with on-ground verification for each site. Our field team operates across the country and physically verifies every ad installation as per the campaign plan.
Each visit includes tamper-proof proof of performance, with photos geotagged with exact GPS coordinates, date, and timestamp. This confirms that the site exists, matches the approved plan, and is installed correctly.
Centralized Dashboard
Once collected, data is uploaded instantly to a single, consolidated dashboard. Brands can see campaign progress in real-time, check site status, and access visual proof at any time. This central view ensures consistency across locations and helps teams identify issues early.
Consolidated Campaign Reports
The collected data is organized into structured reports, delivered in PDF or Excel formats. These reports include site status, proof of performance, compliance details, and any flagged issues.
They serve as the reference point for post-campaign reviews, ad spend validation, and planning future campaigns.
Structured Reports Make a Difference
Our final audit reports provide clarity on what went live, what didn’t, and where execution varied from the plan. These reports remove guesswork, reduce endless follow-ups, and help brands:
- Validate media spend
- Escalate issues
- Ensure consistency across locations
- Build accountability throughout the campaign
With structured data and real-time visibility, brands can manage nationwide campaigns with confidence and control.
Final Thoughts
Whether a campaign runs across ten cities or hundred, OOHAudit ensures your campaign remains consistent with the plan.
With our dashboards and reports, brands can scale their outdoor presence without sacrificing control, consistency, or confidence.
Our independent audit and verification reduces uncertainty, identifies issues such as pilferage, and increases accountability. This gives brands the confidence that what they have planned is what audiences actually see.
Need an independent OOH audit partner for your nationwide outdoor campaign? Connect with our team, share your campaign details, and let us verify your ads for you.